“All we wake up to do is to delight our
customers. We impact significantly on
people’s lives”

Vijay Gidoomal, Group CEO

OUR VISION

To make customers smile in every street, in every town.

OUR MISSION

No. 1 in all core markets. Achieving leadership position in all our primary markets – power generation, automotive and engine related products in East Africa.

OUR STRATEGIC OBJECTIVES

  • To be the No. 1 choice of customer
  • To be a regional organization
  • To be a great corporate citizen
  • To achieve our financial objectives
  • To be a great place of work

OUR VALUES

MAKING CUSTOMERS SMILE
In every street, every town through the lens of the customer.

INNOVATION
Maximizing output at minimum cost.

QUALITY
Products, processes, people.

INTEGRITY
Doing the right thing every minute, every day.

EMPOWERMENT
Taking responsibility.

OUR DISCIPLINES

People: Our people are the greatest asset that is why we are people-centric. A-Grade, Live the CarGen Way, Promote from within, Encourage diversity.

Thought: Yes, we can! Think long-term, Information-based, Consultative.

Communication: Open and transparent.

Action: We value actual implementation and taking action.

Performance: Delivering numbers, Achieving plans, Reward and recognition.

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